"Electronics as E.S.P." - Marshall McLuhan in Explorations Magazine, Volume 8 (1957):

"Synesthesia, the new sin of the nineteenth century, roused as much misunderstanding as E.S.P. today. Extra sensory perception is normal perception. Today electronics are extra sensory, Gallup polls and motivation research are also. Therefore, people get all steamed up about E.S.P. as something for the future. It is already past and present."



MCLUHAN: Let me help you. Tribal man is tightly sealed in an integral collective awareness that transcends conventional boundaries of time and space. As such, the new society will be one mythic integration, a resonating world akin to the old tribal echo chamber where magic will live again: a world of ESP. The current interest of youth in astrology, clairvoyance and the occult is no coincidence. Electric technology, you see, does not require words any more than a digital computer requires numbers. Electricity makes possible--and not in the distant future, either--an amplification of human consciousness on a world scale, without any verbalization at all.

PLAYBOY: Are you talking about global telepathy?

MCLUHAN: Precisely. Already, computers offer the potential of instantaneous translation of any code or language into any other code or language. If a data feedback is possible through the computer, why not a feed-forward of thought whereby a world consciousness links into a world computer? Via the computer, we could logically proceed from translating languages to bypassing them entirely in favor of an integral cosmic unconsciousness somewhat similar to the collective unconscious envisioned by Bergson. The computer thus holds out the promise of a technologically engendered state of universal understanding and unity, a state of absorption in the logos that could knit mankind into one family and create a perpetuity of collective harmony and peace. This is the real use of the computer, not to expedite marketing or solve technical problems but to speed the process of discovery and orchestrate terrestrial--and eventually galactic--environments and energies. Psychic communal integration, made possible at last by the electronic media, could create the universality of consciousness foreseen by Dante when he predicted that men would continue as no more than broken fragments until they were unified into an inclusive consciousness. In a Christian sense, this is merely a new interpretation of the mystical body of Christ; and Christ, after all, is the ultimate extension of man.

PLAYBOY: Isn't this projection of an electronically induced world consciousness more mystical than technological?

MCLUHAN: Yes--as mystical as the most advanced theories of modern nuclear physics. Mysticism is just tomorrow's science dreamed today.

"Mere electric speed-up makes X-ray awareness natural." - Marshal McLuhan

Found via mycanvassesaresurrealist

#Media #Augmentation #Magic